Marketing Consultant for Scottish Businesses and Charities

Frequently asked questions

I'm based near Loch Lomond and work with businesses, charities and organisations across Scotland — providing marketing strategy, Squarespace website design, photography, video, social media and PR. Most client relationships begin with a focused review or specific project and develop into longer-term ongoing support. Below are answers to the questions I'm most commonly asked.

How do we get started?

The best starting point is a free 30-minute phone call. We'll talk through your business, your current marketing, and what you're trying to achieve. From there, I'll suggest the most appropriate next step — whether that's a Marketing Performance Audit, an AI Readiness Audit, a specific project, or something else entirely. If I don't think I'm the right fit, I'll tell you.

What does it cost?

The two audit products are priced at £500, plus VAT, with the fee credited against any subsequent work. Project and retainer work is scoped individually because the right solution varies significantly between clients. You'll always receive a clear, itemised quote before any work begins.

What happens after the audit?

The audit is a standalone piece of work — you receive a clear written report and a personal walkthrough, and you're free to act on it however you choose. Many clients find that it becomes the starting point for a longer working relationship, whether that's a specific project or ongoing support. If there's a good fit, we'll both know it.

How does the process work?

Every project starts with a clear conversation about your goals and what success looks like. I’ll then propose a practical plan of activity with defined outcomes and timescales. Once agreed, the work is scheduled and delivered in stages, so you always know what’s happening and when.

Who actually carries out the marketing and creative work?

Everything is led and delivered by me. I personally handle strategy, Squarespace website design, photography, video production, social media and PR. For larger or more specialist projects, I may bring in trusted collaborators, but I remain your single point of contact throughout. You always know who is doing the work and who to call.

Where do you work?

I'm based near Loch Lomond and work with clients throughout Scotland. Some projects are delivered in person, others remotely — whatever works best for the client and the work.

What size projects do you take on?

I work primarily with Scottish SMEs, tourism businesses, charities and not-for-profits. Most of my clients are organisations that need senior marketing thinking but don't have — or don't want — a full-time marketing person. The minimum project value is £500, and ongoing relationships can, subject to availability, be on a monthly retainer basis.

How does an ongoing retainer work?

A retainer gives you consistent, planned marketing support across a defined set of activities each month. It's more efficient than one-off projects, more strategically coherent, and means you always have a marketing resource you can call on. Retainer relationships typically begin after an initial audit or project, once we both have a clear picture of what's needed.