Accommodation Marketing for The Trossachs Collection

I work with many accommodation providers in Loch Lomond and throughout Scotland. I provided full-service marketing support for the newly created The Trossachs Collection, helping them successfully market their newly created holiday accommodation. 

The accommodation consists of two large family properties plus two cabins. The Trossachs Collection is located in a beautiful countryside setting close to Aberfoyle in the Trossachs. 

The route to market was as follows: 

  1. Creation of a brand identity

  2. Photography and filming of the property 

  3. Development of a website

  4. Set up and integration of a booking portal

  5. Marketing activity to generate bookings.

The result was the generation of bookings and revenue and systems to ensure that the business runs smoothly and efficiently.

Trossachs Collection Website

Trossachs Collection Website

Accommodation Video Marketing

Main Trossachs Collection Video

Video for The Cabins

Accommodation Photography in Scotland

Marketing for Scottish accommodation providers, The Trossachs Collection

Bath on the deck of The Cabins

Marketing for Scottish accommodation providers, The Trossachs Collection

Bedrooms in The Cabins

Marketing for Scottish accommodation providers, The Trossachs Collection

Bedroom in The Cabins

Marketing for Scottish accommodation providers, The Trossachs Collection

Lounge/dining The Cabins

Marketing for Scottish accommodation providers, The Trossachs Collection

Workshop Exterior View

Marketing for Scottish accommodation providers, The Trossachs Collection

Cabin Exterior View

Summary of Results

✓ Logo and brand development

✓ Photography and video

✓ Website development

✓ Ongoing support/strategy

✓ Growth in awareness and occupancy

✓ Management of booking systems